Related Books

Managing Enterprise Content
Language: en
Pages: 618
Authors: Ann Rockley
Categories: Computers
Type: BOOK - Published: 2012-02-14 - Publisher: New Riders

DOWNLOAD EBOOK

Smartphones, eBook readers, and tablet computers like the Apple iPad have forever changed the way people access and interact with content. Your customers expect
Enterprise Content Strategy
Language: en
Pages: 160
Authors: Kevin Nichols
Categories: Industrial management
Type: BOOK - Published: 2015-01-02 - Publisher:

DOWNLOAD EBOOK

"This book outlines best practices for conducting and executing content strategy projects. It is a step-by-step guide to building an enterprise content strategy
Content Strategy
Language: en
Pages: 306
Authors: Rahel Anne Bailie
Categories: Computers
Type: BOOK - Published: 2013-01-15 - Publisher: XML Press

DOWNLOAD EBOOK

If you've been asked to get funding for a content strategy initiative and need to build a compelling business case, if you've been approached by your staff to i
Content Strategy at Work
Language: en
Pages: 184
Authors: Margot Bloomstein
Categories: Computers
Type: BOOK - Published: 2012-01-25 - Publisher: Elsevier

DOWNLOAD EBOOK

Content is king... and the new kingmaker... and your message needs to align with your model and metrics and other mumbo jumbo, right? Whether you’re slogging
The Executive's Guide to Enterprise Social Media Strategy
Language: en
Pages: 229
Authors: Mike Barlow
Categories: Business & Economics
Type: BOOK - Published: 2010-12-07 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Social media has already transformed society. Now it is poised to revolutionize communications and collaborative business processes. This book provides you with