Persuading People
Author | : |
Publisher | : Harvard Business Press |
Total Pages | : 91 |
Release | : 2008-02-28 |
ISBN-10 | : 9781422163856 |
ISBN-13 | : 1422163857 |
Rating | : 4/5 (857 Downloads) |
Book Synopsis Persuading People by :
Download or read book Persuading People written by and published by Harvard Business Press. This book was released on 2008-02-28 with total page 91 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: It takes practice, patience, and psychological savvy. That's where this new volume comes in--by enabling you to: · Build your credibility · Adapt your pitch to your audience · Win your listeners' minds and hearts · Overcome resistance to your proposals · Leverage the forces that move people to embrace new ideas